SonyIndia has expanded its home entertainment portfolio with the launch of its new BRAVIA Theatre lineup in Bengaluru, strengthening its presence in India’s fast-growing premium home audio segment.
The new range includes the flagship BRAVIA Theatre Trio along with BRAVIA Theatre Bar 7, Bar 5, Sub 9, Sub 8, Rear 9 and Rear 8, designed to deliver cinema-grade audio experiences for home users through advanced spatial and surround sound technologies.
The lineup is built on Sony’s immersive audio ecosystem featuring 360 Spatial Sound Mapping and Dolby Atmos support, aiming to recreate theatre-like soundscapes with deeper bass, enhanced clarity and multi-dimensional audio performance tailored for large-screen televisions and premium home setups.
Announcing the launch, Sunil Nayyar said the growing demand for cinematic home experiences is driving strong momentum in the premium audio segment in India. He emphasized Sony’s focus on delivering integrated audio-visual solutions that align with evolving consumer expectations for immersive entertainment.
Globally, Nezu Daisuke highlighted that India remains a strategic market for Sony, noting the company’s continued investment in category-leading technologies and ecosystem-driven entertainment solutions.
The BRAVIA Theatre range is positioned to strengthen Sony’s BRAVIA ecosystem strategy, integrating sound, picture and content delivery into a unified home entertainment experience. The company said the new lineup caters to a wide spectrum of consumers seeking high-performance audio systems with seamless connectivity and premium design.
With this expansion, Sony aims to further consolidate its leadership in India’s evolving home entertainment market, where demand for immersive, theatre-like experiences continues to grow rapidly alongside the adoption of large-screen televisions and smart home ecosystems.
