Merino Laminates has launched The Grande Collection, a revolutionary new line of laminates that redefine spatial aesthetics. This innovative collection features 10 feet of uninterrupted laminate, seamlessly blending design excellence with functional brilliance. The Grande Collection empowers architects, designers, and homeowners to create modern interiors with seamless, premium surfaces.
“The Grande Collection is India’s first exclusive 10-ft designer laminate collection, crafted to meet the demand for seamless and premium interior solutions,” says Parveen Gupta, Chief Marketing Officer, Merino Industries. “This collection enables ceiling-to-floor seamless finish, ideal for wardrobes, wall paneling, and large interior spaces.”
The launch is supported by a 360° integrated campaign, conceptualized by Lowe Lintas, spanning digital, CTV, OTT, and social media platforms, along with experiential activations at retail touchpoints.
“The brief gave us a genuine reason to look up. The product insight was so clear, it practically guided us,” says Vasudha Misra, President, Lowe Lintas North. “The result? Work that made us all look up, and smile, together.
Image Courtesy: medianews4u.com
