Grohe is expanding its long-standing partnership with the World Architecture Festival (WAF) as the program makes its North American debut in Miami from November 12-14, 2025.
To celebrate the upcoming WAF 2025 edition and its theme, “Hearts & Minds,” GROHE is hosting a special kickoff event on February 6th at the newly opened LIXIL Water Experience Center in New York City. The evening features three engaging panel discussions, bringing together world-renowned architects, interior designers, and industry leaders to explore how architecture and design influence the way we think, feel, and live.
Moderated by Jean-Jacques L’Hรฉnaff, Leader of LIXIL Global Design Americas, the panels include thought-leaders such as Paul Flowers, Chief Design Officer, LIXIL; Paul Finch, Programme Director, WAF; Kai Bergmann, Partner, BIG; and others.
“Design and innovation arenโt just part of our work at GROHE – they define it. Partnering with WAF allows us to support bold ideas and emerging talents that push the industry forward,” said Jean-Jacques LโHรฉnaff, Leader, LIXIL Global Design, LIXIL Americas.
In addition to the February 6th launch event, GROHE will host events across the US and Canada to promote WAF and engage with local architects and designers ahead of the November festival.
Entries for the WAF Awards program are now open, with an early bird rate available until March 14. Award entries close on April 25.