GM Modular, one of India’s leading electrical and smart home solutions brands, brought together over 4,500 electricians at the Maharashtra Electrician Meet, a two-day engagement initiative held at Imagica Water Park, Mumbai. The large-scale gathering was organised as a gesture of appreciation for the electrician community, recognising their contribution to the electrical industry and their role in powering homes, businesses, and infrastructure across the country. The event brought together electricians from across Maharashtra, many of whom are part of GM Modular’s Bandhan community, providing a platform to connect, interact, and celebrate a profession that forms the backbone of India’s electrical ecosystem.
As trusted advisors to homeowners, contractors, and builders, electricians play a crucial role in influencing product choices and ensuring safe, reliable electrical installations. Recognising their contribution, GM Modular continues to invest in initiatives that support their growth while strengthening its long-standing relationship with the trade community. The Maharashtra Electrician Meet reflects GM Modular’s broader vision of creating stronger connections with the trade ecosystem through initiatives that go beyond products and business transactions. By recognising the contribution of electricians and creating opportunities for engagement, the company continues to reinforce its commitment to one of the most important pillars of India’s electrical industry.
Speaking on the occasion, Jayanth Jain, Chief Executive Officer and Managing Director of GM Modular, said, “Behind every safe home, every functional workplace, and every dependable electrical system is the skill, dedication, and hard work of an electrician. Their contribution to society often happens behind the scenes, yet it remains invaluable to the growth and development of our communities. The Maharashtra Electrician Meet was our way of expressing gratitude to a community that has been an integral part of GM Modular’s journey for many years. Bringing together more than 4,500 electricians under one roof was both a proud and humbling moment for us. It reflects the strong bond we share with the trade community and our commitment to nurturing relationships built on trust, mutual respect, and shared success.”
As part of the event, participants also had the opportunity to learn about GM Modular’s latest innovations across modular switches, home automation solutions, switchgear, charging accessories, and other smart electrical categories. The gathering further highlighted the benefits available through the company’s Bandhan App, a dedicated platform that enables electricians to earn rewards, access product information, receive cashback benefits, and stay connected with the brand through various engagement initiatives. The app serves as a direct channel for product updates, training content, and loyalty programmes tailored to the trade.
The Bandhan community has been central to GM Modularโs trade engagement strategy. Many electricians attending the 16 June 2026 event are active members who use the app to track schemes, redeem points, and access technical support. GM Modular views electricians as partners in market development because they influence specifications at the point of installation. By equipping them with knowledge of new categories like home automation and electric vehicle charging accessories, the company ensures safer deployments and better end-user experience. The Imagica meet created a space for peer learning and direct feedback to the brand.
Held over two days, the Maharashtra Electrician Meet combined recognition with recreation at Imagica Water Park, Mumbai. The format was designed to acknowledge the daily effort electricians put into keeping residential, commercial, and industrial systems running. GM Modular emphasised that while products evolve, the skill and responsibility of the installer remain critical to safety and performance. The event therefore focused on celebrating the profession itself, not just product promotion. Such initiatives help build long-term goodwill and deepen brand preference within the trade network across Maharashtra.
Indiaโs electrical ecosystem relies heavily on the informal knowledge networks that electricians maintain with contractors and homeowners. GM Modularโs investment in large-scale meets addresses this reality by creating structured engagement outside the job site. The company positions the Bandhan App as an extension of this relationship, offering digital tools that match the pace of product innovation in modular switches, switchgear, and smart electrical systems. By linking rewards to product education, GM Modular ensures that electricians benefit professionally and financially from staying updated. The 4,500-strong turnout signals strong community traction.
The Maharashtra Electrician Meet underscores how brands in the electrical sector are moving beyond transactional relationships to community building. GM Modularโs approach integrates appreciation, training, and digital engagement to support electricians who drive adoption of safe and modern electrical infrastructure. With smart home solutions and automation gaining traction, the role of trained electricians becomes more technical and consultative. Through initiatives like this, GM Modular aims to maintain trust, improve installation quality, and align the trade with evolving consumer expectations across homes, offices, and public infrastructure projects nationwide.



