When Rohit Sethi founded Abitare in 1997, it was more than just the beginning of a design firm; it was a declaration of intent. Launched on his wifeโs birthday, the practice emerged at a time when the Indian interior design industry was still in its infancy, with aesthetics often overshadowing function. A Form-First Philosophy Grounded in Function In the late 1990s, design in India was often defined by bold colours and surface-level glamour. โThere was little consideration for climate, sustainability, or long-term utility,โ Sethi reflected. Abitareโs early work in interiors consciously rejected this fleeting aesthetic in favour of spaces that…
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