Contend Builders Private Limited, a Joint Venture Company of Antara Senior Living Limited, a wholly owned subsidiary of Max India Limited, has received a partial Occupancy Certificate for its senior living community at Sector 150, Noida. This covers 3 towers and 340 units in Phase I. With this development, 340 senior families are set to receive possession of their homes. The total development spans approximately 12 lakh square feet, or 1.11 lakh square meters, of which Phase I accounts for approximately 7.45 lakh square feet, or 0.69 lakh square meters, and Phase II for the remaining 4.55 lakh square feet, or 0.42 lakh square meters. Total revenue for Phase I stands at approximately Indian National Rupees 550 crore, while Phase II is expected to generate approximately Indian National Rupees 800 crore.
Rajit Mehta, Managing Director and Chief Executive Officer, Antara Senior Care, said, โThis is a very welcome step by the Noida authorities. We would want to thank the authorities for granting this and the Honโble Supreme Court for supporting our requests. The residents are all seniors who have booked units at Antara Noida with great interest and expectations. Our team is actively reviewing the conditions laid down in the OC, and we expect to start the process of grant of possession to the residents very soon.โ This Occupancy Certificate unlocks approximately Indian National Rupees 150 crore in receivables that were contingent on possession. With Phase I on the path to possession, the Company will actively pursue the revalidation of approvals for Phase II.
Resolution and Compliance. This resolution had been pending due to a sector-wide requirement for the collective completion of shared sports facilities across Sector 150 in Noida. The Company had completed its designated contribution to the sports facilities and fulfilled all its payment obligations. To expedite the possession for its residents, the Company approached the Noida Authority and subsequently the courts, including the Hon’ble Supreme Court of India, to establish that its obligations had been fully and duly discharged and that the Occupancy Certificate should be granted without any further delay. A partial Occupancy Certificate has now been granted based on the Companyโs demonstrated compliance.
Antara Noida Sector 150 community is designed for seniors seeking an independent and active lifestyle, offering fully finished senior-friendly residences integrated seamlessly with wellness, round-the-clock medical assistance and emergency services, in keeping with Antara’s commitment to empowering seniors to age with dignity, comfort, and in a community of like-minded individuals. The design approach prioritizes accessibility, safety, and social engagement, with residences that support mobility needs and common areas that encourage community interaction. Integrated medical assistance ensures healthcare access without leaving the premises, while wellness programming aligns with daily routines to support physical and cognitive health.
Launched in 2013, Antara is the senior-care business of Max India Limited, part of the United States Dollars 7-billion Max Group. It is an integrated ecosystem for senior care, operating in two main lines of business: Residences for Seniors and Assisted Care Services. Antaraโs first senior residential community in Dehradun, comprising nearly 200 families, caters to their social, recreational, educational, wellness, and health-related needs. In the near future, it will open its second senior living community in Noidaโs Sector-150, with families moving into the 340 apartments built in the first phase. Expanding its footprint in Gurugram, Antara will manage senior living residences, dedicated spaces for senior living, and primary healthcare services at Estate 360 and Estate 361, developed by Max Estates.
Antaraโs Assisted Care Services include Care Homes, Care at Home, AGEasy, and Antara Integrated Wellness Clinic. This line of business caters to seniors who need more immersive interventions in their daily lives due to medical or age-related issues. With eight facilities and 485 beds across Gurugram, Noida, Bengaluru and Chennai, Care Homes provide long-term care to seniors who require constant medical and nursing supervision, and short-term care services for the recuperation of seniors. Its Care at Home services, offered in Delhi National Capital Region, Bengaluru and Chennai, provide well-equipped, trained professionals offering care to seniors inside their homeโs comfort. AGEasy, an online and offline store focusing on senior-specific products and solutions to manage chronic health conditions at home, has touched over 6.5 lakh lives since inception in 2023. The Noida possession milestone reinforces Antaraโs model of combining real estate with healthcare and lifestyle services, creating communities where architecture, medical support, and social infrastructure work together for senior wellbeing.
Image Courtesy: Subah Times



