Rubics Realty, part of Rubics Group, has made a bold entry into Mumbai’s luxury real estate sector through an iconic partnership with Lionel Messi’s G.O.A.T. India Tour 2025. The sponsorship generated high-impact visibility, highlighting the brand’s fresh and dynamic approach to real estate.
The partnership included lighting up the Bandra-Worli SeaLink with Rubics Realty branding and sparked widespread engagement on social media, with #RubicsLovesMessi trending nationally on X (formerly Twitter). Messi’s visit to Mumbai saw him meet Suhan Shetty, Managing Director of Rubics Group, who said, “Standing alongside a legend like Lionel Messi reaffirmed the spirit of our brand… This partnership is a powerful symbol of our ambition to not just build homes, but to inspire a lifestyle of extraordinary achievement.”
Rubics Realty will debut in the premium luxury segment early next year with projects in Sion and Lalbaug, combining global influences and eco-conscious development to define next-gen luxury homes.
Image Courtesy: Bizz Impact
