NoMad Collab, a dynamic collaborative space, has launched in New York City’s NoMad neighborhood, uniting six top design brands. Karen John, Founder and CEO, Heartwork, and Natalie Hartkopf, CEO/Co-Owner, Hightower, spearheaded the initiative. The 6,000-square-foot showroom brings together Hightower, Heartwork, Unika Vaev, Camira-Luna, Framery, and Clarus, showcasing high-quality products and authentic design.
“We quickly saw the benefits of synergistic brands sharing a showroom,” said Karen John, Founder and CEO, Heartwork. “As Hightower’s business grows in the New York Tri-State area, NoMad Collab’s fresh space and shared vision are ideal,” added Natalie Hartkopf, CEO/Co-Owner, Hightower. Framery noted, “New York demands a living, breathing space that resonates with designers.” The collaborative space integrates all brands seamlessly, demonstrating how products live together in a well-designed environment.
“The NoMad Collab participating brands share a common design sensibility, providing an enriching design experience,” said Wick Wolfe, President and CEO, Unika Vaev. The space will host events, thought leader discussions, and interactive experiences in 2025. “We invite clients, friends, colleagues, and connections to join us in this journey,” said Natalie Hartkopf. NoMad Collab’s strength lies in its collective presence, standing out in the saturated New York market.
Source: iands.design