Simpolo Tiles and Bathware, a leading premium ceramic tiles and bathware brand in India, has announced the launch of its new campaign ‘Live Lavish’, featuring superstar Hrithik Roshan. The campaign aims to redefine luxury living by promoting durable, low-maintenance, and beautiful spaces that inspire and endure.
Bharat Aghara, Chief Marketing Officer, Simpolo Group, said, “Simpolo Tiles and Bathware has always stood for innovation and design excellence. With our new ‘Live Lavish’ campaign, we wanted to communicate that true luxury is not about compromise—it’s about living in spaces that inspire and endure.”
Hrithik Roshan, brand ambassador, said, “I am thrilled to be part of Simpolo Tiles and Bathware’s new campaign. What really excites me about this collaboration is the brand’s philosophy—luxury that is aspirational yet accessible, stylish yet strong.”
The campaign will be rolled out across multiple platforms, including theatres, television, digital, outdoor, and prints, aiming to reach millions of homeowners, architects, and interior enthusiasts across India and beyond. With this launch, Simpolo Tiles and Bathware reinforces its commitment to redefining the way India experiences luxury living.
Image Courtesy: zeebiz.com
