Wooden Street, a prominent furniture and home decor brand, has raised Rs 354 crore (approximately $43 million) in a Series C funding round led by Premji Invest. This significant investment is one of the largest in the home and furniture sector in recent years.
“This funding is a result of the hard work and dedication of the entire Wooden Street team. It reflects the trust our customers and investors placed in us. With Premji Invest’s support, we are poised to accelerate our mission of redefining how India experiences furniture, blending innovation with tradition at every step,” said Lokendra Ranawat, CEO, Wooden Street.
Operating on a Company Owned Company Operated (COCO) model, the company boasts 102 experience stores, 20+ warehouses, and a 15 lakh sq ft manufacturing facility across the country.
According to Dinesh Pratap Singh, Founder, Wooden Street, the funding will be utilized to fuel aggressive business expansion. Wooden Street plans to scale its retail footprint by opening new stores in tier-1 and tier-2 cities, enhance its omni-channel presence, expand its manufacturing capabilities, diversify its product portfolio, and strengthen its supply chain.
“Indian consumers are increasingly seeking stylish, high-quality home and furniture products at affordable prices. With a vertically integrated supply chain, in-house manufacturing in India, and exclusive experience stores, Wooden Street has proven its ability to deliver beautifully crafted designs, exceptional quality, and competitive pricing. We are excited to partner with Wooden Street as they continue to delight customers with premium, made-in-India furniture,” said Kaveesh Chawla, Partner, Premji Invest.
Image Courtesy: Wooden Street
