At the recently held Kolkata Dealers Meet, Alder unveiled its latest collections and growth strategy, marking a pivotal moment in its journey. Speaking at event, Aditya Chadha, Director, Alder Furniture, said, “At Alder, we donโt just manufacture furniture, we create solutions. Our knockdown furniture, with its lifetime guarantee of unlimited assembly and disassembly, speaks to the needs of Indian families who want practicality without sacrificing elegance. We are here to redefine how Indians think of furnitureโby making it stylish, adaptable, and affordable.”
Alder’s design ethos combines aesthetic appeal, usability, and affordability, making it a one-stop shop for all furniture needs. The company’s commitment to “affordable luxury” remains at the heart of its offerings, understanding the Indian middle class’s desire for high-end design at accessible prices. With plans to launch 100 new franchise outlets and enhance its digital capabilities, Alder aims to expand its global footprint and improve customer satisfaction.
The Kolkata Dealers Meet showcased Alder’s latest products, including TV units, bedroom sets, and office tables, crafted to balance functionality and style. With its “Furniture as a Solution” service, Alder offers free interior consultations, ensuring customers design spaces tailored to their needs. As Alder continues to innovate, its vision for the next five years promises to transform the Indian furniture market.
Source: einpresswire.com