Vinod Cookware has partnered with Annie’s Kitchen, a popular Malayalam cookery show on Amrita Television, as its presenting sponsor.
As part of the sponsorship, Vinod Cookware will be integrated into three episodes, showcasing its products’ quality and versatility. The partnership includes 96 TV spots, 16 L-bands, and 16 Aston bands.
“We are thrilled to partner with Annie’s Kitchen and Amrita Television… This integration significantly enhances our brand reach and awareness among the southern Indian audience,” said Sunil Agarwal, Managing Director, Vinod Cookware.
Annie’s Kitchen, hosted by Annie Shaji Kailas, airs every Friday at 8 PM and has been a household name for over a decade, featuring traditional South Indian recipes and notable personalities. The partnership aims to redefine the culinary experience on television and inspire home cooks across the region.
Source: passionateinmarketing.com
