VitrA has launched the world’s first 100% recycled ceramic washbasin, marking a groundbreaking achievement in sustainable design and environmental responsibility. This innovative product highlights VitrA’s dedication to minimising resource use, reducing waste, and promoting a circular economy.
The washbasin’s introduction represents a significant industry milestone, being the first made entirely from recycled materials. The basin is crafted from a combination of broken ceramic and waste sludge that would otherwise be discarded. The recycled material undergoes meticulous processing: broken ceramics are ground into milled scrap, and waste materials like pulp from wastewater treatment facilities are converted into fresh sludge. This mixture is then poured into molds, dried, fired, and re-glazed to produce the finished product.
“The Life Cycle Assessment (LCA) study conducted by VitrA reveals that this innovative production process reduces the environmental impact associated with global warming and fossil fuel consumption by 30% per product. By reusing materials that would otherwise contribute to landfill waste, VitrA saves approximately 5kg of raw materials per basin and achieves a 38% improvement in electricity consumption,” said the release.
The VitrA washbasins are available in a sophisticated matt taupe finish and come in five distinct shapes: oval, square, round, TV, and pebble. Each basin features a slightly textured finish, which enhances both the visual appeal and tactile impact of the recycled material. The design not only showcases the unique characteristics of recycled ceramics but also integrates seamlessly into modern and contemporary interiors.