The Swedish company H&M , renowned for its global fashion, has now expanded its presence into home decor by launching H&M Home in Inorbit Mall, Cyberabad.
The decision to open its first H&M Home store in Hyderabad reflects the city’s growing prominence as a hub for fashion and design enthusiasts. For it’s opening, the store featured red carpets laid right outside it, stretching from the entrance of the mall running parallel to its original clothing store towards the entrance to its H&M home store.
The ambiance of this store exudes contemporary and chic vibes, akin to other stores under the brand. It’s amusing to see how H&M has created its identity so evidently even through its home decor range. From motifs to practical yet elegant home accessories, the store appeals well.The H&M Home store offers a wide range of home accessories including bed linen, dinnerware, and soft furnishings, including cushions, pillows, curtains, and covers, as well as stylish storage solutions. The average price range of these is between 149 and 7999. The price and visual appeal add to the customer engagement, and the accessibility factor is a cherry on the cake. The physical store presence amplifies the shopping experience, allowing customers to interact with products first-hand and seek inspiration from curated displays.
Source: deccanchronical.com
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