Pepperfry.com, India’s leading Furniture and Home marketplace, announced the launch of Sofa Trial service for customers in key cities across the country. Customers in Mumbai, Delhi, Gurugram, Bengaluru, Pune and Hyderabad can now book sofa trials on Pepperfry. By availing this service they can experience the aesthetics and comfort level of sofas in their homes before placing their order.
Pepperfry’s Sofa Trial service presents consumers with the convenience of trying-out a select range sofas at home. They can try up to 9 different sofa styles for every trial session at a nominal fee of INR 500 (for every 3 sofa’s). Pepperfry will offer customers a gift card for the trial amount that can be redeemed against any purchase on the Pepperfry website. The trial sofas will be accompanied by colour swatches to offer a wider selection. Additionally, Pepperfry delivery team has been trained to assist customers with their queries and thus, offer them a superlative service experience.
Hussaine Kesury, VP and Head of Furniture Business at Pepperfry said, “Having served more than 4 million customers we have been in constant touch with them to understand their needs. Pepperfry is committed to provide them with hassle-free furniture and home shopping experiences. Based on internal data we have identified that till now customers were used to purchasing sofas out of a catalogue or by getting them made at home. They were able to see the finished product only after it was delivered. In the last 5+ years Pepperfry has made their sofa purchase convenient by offering a comprehensive catalogue with rich images and detailed product specifications. But, customers prefer to see how a sofa looks in their home and whether it fulfills their aesthetic and comfort requirements before purchasing it. With our Sofa Trial service, we will go the extra mile and address their design and quality concerns.”
He further added, “Through, our House Brand Casacraft that offers the largest selection of sofas in the country and our marketplace furniture partners we are already providing 20X more sofa design choices to consumers across comprehensive price points and designs. Now, with the introduction Sofa Trial service we are set to make the pre-buying experience highly informed and extremely convenient.”
Ashish Shah, Founder and COO at Pepperfry said, “As market leaders, we are already accruing the benefits of scale by offering standardised product selection for furniture products like sofas. Owning to our efforts in organising a hitherto unorganised segment, Pepperfry has shortened the buying cycle for ready-to-order sofas and this is also one of the biggest advantage offered to Pepperfry customers. We are confident that our Sofa Trial service will take the customer experience a notch above to offer a truly superlative purchase experience.”
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