Kajaria Ceramics, India’s leading manufacturer of ceramic and vitrified tiles has expanded its retail presence in Srinagar, with the launch of another store in the city.
The Prima Plus store was inaugurated by Vivek Goyal, VP, Kajaria Ceramics Ltd along with Prankur Tyagi, DGM- Business Development and Sanjay Mattoo, Senior Relationship Manager, J & K. Commenting on the launch, GoyaL said, “Kajaria Ceramics has wide range of walls and floor tiles that are apt for houses in the region. With the real estate booming and increasing demand for such products in the city, launching another store in the region was a natural progression technique for company’s growth and customer engagement. Jammu & Kashmir being a key market state for us as a brand, with opening of this new store, we aim to create close proximity with our customers in order to acquaint them with the wide range of our products.”
Through this store, Kajaria aims to effectively engage with customers by providing best in class designs and services, packed in the form of inimitable collection of ceramic wall, floor tiles, kitchen tiles and bathroom tiles from the house of Kajaria.
At the store, Kajaria has on display over 150 attractive wall and floor concepts with 15 live mock-ups that give the customers an option to make the best choice. The store is Kajaria’s endeavour to reach out to people all over the country and build a strong association with them.